Most days at SIMBA involve a mixture of things. Someone's working on a new seal profile, someone's checking measurements, and someone's trying to identify an old shower seal from a customer photo.
If you've emailed us or sent a message on WhatsApp, you've probably already spoken to one of us.
The People Behind SIMBA
James Liu
Founder & Product Development
James founded SIMBA in 1998 and looks after product development.
He works on new shower seal profiles and improvements to existing designs. Some ideas come from fitting problems customers have brought to us over the years.
An awkward gap, a seal that won't stay in place or a shower door that doesn't close properly can all lead to a closer look at how a profile works.
Laura Liu
Operations Manager
Laura joined SIMBA in 2017. She manages our website, product information and customer guides.
She writes articles, checks product details and helps with the trickier questions customers send in, especially when an old seal is difficult to identify.
Laura also looks after customer feedback and concerns that need further attention.
Chovy Peng
Customer Support
If you've contacted us through WhatsApp or email, there's a good chance you've spoken to Chovy.
Chovy answers customer questions about replacement seals, measurements, orders and deliveries.
Sometimes a photo is enough to suggest a replacement. Other times, a few more measurements or another picture are needed before we can narrow things down.
Behind the Scenes
A quick note from Laura
Laura Liu
Operations Manager
